Are you a non-technical founder who wants to start a SaaS product?

If so, this workshop is for you!

We will teach you how to understand the fundamentals of software design and the development process involved. Gain the skills to work with development teams confidently. Hack your growth strategy by learning the standard techniques required to build long-lasting, habit-driven software.

The topics we will be covering during the workshop;

1. Pitch Practice

Before you can get anyone excited about your product, you have to first practice your pitch
The 4 Elements that make a pitch
Pitch building worksheet examples

2. Research

We will start things off with a bit of research to better understand the problem
The 4 Elements that go towards research
Industry research report worksheet

3. Goals & Anti Goals

Keep it simple and trust your gut
What are we looking to achieve, and what are we not?
The 4 steps to find your goals and anti goals
Exercise worksheet

4. Competition

Who are we up against?
What are they doing right?
What are they doing wrong?
The elements you need to know of your competition
Exercise worksheet

5. Facts & Assumptions

Time to set the stage and be realistic about our industry and our customers
Develop an understanding of facts, assumptions, priorities, and challenges
Exercise worksheet

6. Problem Statement

We now distill our product design into a concise solution to a problem
The 4 elements to develop on a problem statement
Exercise worksheet

7. Build the Persona

Who is our ideal customer and why?
Through empathy we find a valuable pain
Understand the needs, wants, fears and desires of your ideal customer
Exercise worksheet

8. Pitch Deck

After some polish, we arrive at a complete and focussed solution that can be executed
What 4 elements you need to include in your pitch deck
Pitch deck perfecting worksheet